Websites and marketing for contractors and home service businesses
Contractor website design, with a text back to every missed call
Market Labs AI does contractor website design, local SEO and follow-up for plumbers, HVAC techs, electricians and other home service businesses. Miss a call on a job and the caller gets a text back in seconds, with a link to book.
Websites from $1,490. The Leak Fix from $147 a month. Buy either on its own.
Without Market Labs AI On a job, the phone rings out. The customer calls someone else.
With Market Labs AI They get a text in seconds with a link to book.
Without Market Labs AI A request comes in at 9pm and sits until you’re back on your phone.
With Market Labs AI It gets a reply in seconds with your booking link.
Without Market Labs AI You send the estimate, hear nothing, and the job goes to whoever called back.
With Market Labs AI A friendly nudge goes out for you, and they say yes.
Without Market Labs AI The customer forgot the visit, and you lost the morning.
With Market Labs AI A reminder the day before, confirmed with one word.
Find out what happens when you miss a call. Get a free leak audit of your business
What we do for contractors
Websites
Fast sites with your services, areas and Google reviews, on the platform that suits you.
Local SEO
Show up on Google and the map when homeowners nearby search.
Missed call text back
Miss a call and the caller gets a text with your booking link.
AI automation
Estimates followed up and visit reminders sent for you, in your words.
Not sure which you need? We’ll work it out on the call.
Book a strategy callWebsites for plumbers, HVAC and electrical contractors
- Fast on a phone. Built to load quickly on one bar of signal.
- A page for each service and area you cover, with your Google reviews on show.
- Tap to call, text or book, with every request landing in one inbox.
- Yours to keep. The domain is in your name. Approve the first draft, or get your deposit back.
Launch site (up to 5 pages) $1,490 · Growth site (up to 15 pages) $3,490. See contractor website design prices
A week, with it running
An example week. Times and jobs are made up to show how it works.
Tuesday, 8:12am You’re under a sink and a call rings out. The caller gets a text, picks a slot and books Thursday at 10am.
Tuesday, 9:05pm A web form says the furnace is making a banging noise. A reply goes out with your booking link.
Wednesday The customer confirms by text the day before. After the job, they get a request to review you on Google.
Friday No word on the water heater estimate, so a friendly nudge goes out. The customer replies: “Go ahead.”
What contractors usually pay
| Option | Typical price |
|---|---|
| Home services marketing agency with a CRM | From $2,200 a month |
| Market Labs AI | Website from $1,490 once. The Leak Fix from $147 a month. |
Buying from pay-per-lead sites? You pay for each lead whether you win the job or not.
Setup fees are waived if you start within 7 days of your strategy call. Month to month. See all prices
From first call to live in 10 business days
- Strategy call. 30 minutes on how jobs reach you and where they slip. You leave with a plan and a price.
- We set it up. Inbox, text back, booking calendar and Google profile, live in 10 business days. A Launch site usually takes about 3 weeks.
- You see booked jobs. Your day-30 report shows every call the system caught.
Not ready to talk? Get a free leak audit. We call and text your business after hours like a new customer would, send you a short video, and tell you the test was ours. Get the free audit
We only promise what we control
First-month promise
If in your first 30 days live the system hasn’t caught at least one call, message or form you’d otherwise have missed, we refund month 1, and you can leave with all your contacts.
See the conditionsLive in 10 business days
Live within 10 business days of receiving your access, or your first month is free.
See the conditionsFirst-draft promise
Approve the first draft, or get your deposit back.
See the conditions
Questions contractors ask us
How much does contractor website design cost?
Ours cost $1,490 for up to 5 pages, or $3,490 for up to 15 pages with a page for each service and area. Pay half to start and half at launch, or spread it over 3 months.
Do I need a new website?
No. If your site works, keep it. The Leak Fix works with any website, even one you built yourself, from $147 a month.
I buy leads from a lead site. Do I have to stop?
No. Keep anything that pays. Every missed call gets the same text back, and your reports show which source brings booked jobs.
Do I keep my phone number?
Yes. Customers keep calling the number they know. We usually forward the calls you don’t pick up to your inbox.
What does the text say?
Whatever you approve. Most contractors go with something like: “Sorry we missed you, it’s Dave from Hart Plumbing. I’m on a job. Pick a time here and I’ll call you back: [link].” We write yours with you.
How long does it take?
The Leak Fix is live within 10 business days of getting your access, or your first month is free. US carriers also have to approve your business for texting, which usually takes 1 to 3 weeks and sits outside that promise. A Launch site usually takes about 3 weeks.
Which contractors do you work with?
Plumbers, HVAC, electricians, roofers, remodelers, cleaning and pest control companies, and most home service businesses that book by phone.
Do you work with contractors outside the US?
Yes, in any country. Missed-call texts work in the US and UK. Outside the US and UK, we reply on WhatsApp and web chat instead. In the UK?
Talk to us about your business
A 30-minute call about how jobs reach you. We’ll tell you if you need a new website, the Leak Fix or both, or if we’re not the right fit.
We take on 3 new clients a month so each setup gets done properly.
Run a clinic? See clinic marketing